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Here is why.
• Do you know that the general Online population has the mentality of not wanting to be "sold", and the online video-watching subculture is just as oppose to obvious steps by internet marketers to hard sell them something through video.
• Honestly, but they are not averse to being lure into buying if you can entertain, shock them or inspire them: educate them something; or even made them excited or laugh. Statistics have shown that 13.3 percent of YouTube videos are classified as "comedy". How-to videos, funny videos, and videos that overcome a myth are just some areas for advertising a product or service through video.
• Most internet marketer do not know that the best way to drive massive traffic to your website or sales page is through your prospect's proper frame of mind. Most internet marketer that do advertise via online video make the mistake of churning out videos as though they were extended versions of 59-seconds advertising jingles.
• These type of videos might be suitable for uploading on a website, but if it is meant to be posted to video-sharing sites, like YouTube, it will be deemed ineffective.
• Ultimately, the most important thing you need to do is to make your video entice your viewer to your website or sales page in the proper frame of mind or, primed for the sale. It is the duty of your website or sales page to do all the selling and not your video.
• In promoting your website or sales page via online videos, one of the most important keys is embedding your URL (your website address) throughout all frames of your video-except of course when the URL distracts from or competes with the content of your video.
• From that, your URL is likely to get imprinted into the brain of your viewer and will be remembered long after the whole video has been watched.
• One more thing. Even if your viewers do not reach the end of your video, where you would invite them to your website or sales page, they would have already notice and capture your website address if you have embedded your URL throughout the video.
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